Benchmarks · Wellness & resorts
Wellness & resorts:
figures with primary sources
Market sizes (Global Wellness Institute, ISPA/PwC), wellness-hotel economics (RLA Global × HotStats, >12,000 properties) and the Russian context: top-tier St Petersburg ADR — verified against the Nikoliers release — plus macro anchors for ruble models.
Revenue & ADR
| Metric | Value | Period | Source |
|---|---|---|---|
| ADR, St Petersburg top-tier hotels | 18,617 ₽ | FY2024 | Nikoliers Russia Hotels 2024 |
Property economics
| Metric | Value | Period | Source |
|---|---|---|---|
| TRevPOR | $561 | FY2025 | RLA Global × HotStats — 2025 Mid-Year Wellness Real Estate Report |
Market & macro context
| Metric | Value | Period | Source |
|---|---|---|---|
| CBR key rate | 16%–21% | FY2026 | CBR / Bank of Russia |
| Corporate income tax | 25% | FY2025 | Russian Tax Code art. 284 (as amended by Law 176-FZ of 2024-07-12), 25% CIT from 2025-01-01 |
| Global wellness economy, size | $6.8T | FY2024 | Global Wellness Institute, Global Wellness Economy Monitor 2025 (published 2025-11-19) |
| Global spa industry, revenues and locations | $157B | FY2024 | Global Wellness Institute, Global Wellness Economy Monitor 2025 (published 2025-11-19) |
| US spa industry, annual revenue | $23.5B | FY2025 | ISPA / PwC US Spa Industry Study 2026 (2025 data) |
How to read this
What to know about these figures
- TRevPOR is total revenue per occupied room, not RevPAR: it includes spa, F&B and other departments.
- GWI and ISPA measure market size, not per-property unit economics; publicly listed wellness-resort operators with real disclosure barely exist — an honest data boundary.
- The CBR key-rate range and the 25% profit tax (in force since 2025) are macro anchors for ruble models; the rate moves with CBR decisions — check the date.
- Internal calibrations (spa revenue share, payback, staff-per-guest) are deliberately not published: no public primary source exists for them.
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